Between Two Humidors Episode 002 > Juan Lugo
In Episode 002 BTH Juan Lugo, Juan shares his background, including growing up as a first-generation American in Washington Heights, Manhattan, and his experiences in the military and Silicon Valley. He also discusses his fascination with cigars, which began during his military deployment to Iraq and deepened as he learned more about his family history in the Dominican Republic's cigar industry. Lugo started a cigar company named after his grandfather, Don Doroteo, and shares his unique approach to promoting the brand by bringing homemade mamana and andulo tobacco to shows. He emphasizes the importance of staying true to his family legacy and honoring his grandfather by growing tobacco and selling it exclusively to La Aurora Cigars. Lugo also discusses his experiences transitioning from the military to college and his introduction to Bitcoin in 2017. Throughout the video, Lugo shares his motivations, challenges, and inspirations, providing insight into his personal and professional journey.
YouTube Video Episode
https://youtu.be/GABY8PfUj-4?si=3Qly5C7uDkvQ3inQ
Guest Links
https://www.linkedin.com/in/thefittechie/
https://www.instagram.com/dondoroteocigars/
Thank you to our Sponsors
The Cigar Chapel -Bend, Oregon
Disclaimer
Juan Lugo
Founder
Hey there, I'm Juan Lugo, and my story is a blend of heritage, reinvention, and a deep connection to family roots. Growing up in the lively streets of Washington Heights, Manhattan, I've always felt a strong tie to my Dominican heritage, thanks to my parents who migrated to the U.S. in the '80s.
After four years in the United States Air Force, including deployments to Iraq, I transitioned into the tech industry. Over the past decade, I've found my niche in Product Management and Marketing at SaaS startups, where my adaptability and diverse skill set have opened doors to impactful roles.
But no matter where my career took me, my heart remained tethered to the Dominican Republic, where my grandfather, Doroteo Fermin Delgado, once cultivated tobacco for La Aurora, the oldest handmade cigar manufacturer in the country.
Inspired by his legacy, I embarked on a journey to honor him and our family's heritage. Founding Don Doroteo, a cigar company named after my grandfather, felt like a natural step. Our debut release, El Legado, is a tribute to his memory and the tradition of Dominican cigar craftsmanship.
Partnering with La Aurora, we've launched El Legado, a blend rolled in 2008, using tobaccos meticulously aged. From the lush fields of the Yaque Valley to the Ecuador Sumatra wrapper and a unique blend of Colombian, Dominican, and Nicaraguan fillers, every aspect of El Legado reflects my commitment to preserving our family's legacy while embracing innovation.
For me, this journey is about more than jus… Read More